Retail & Wholesale

Digital Prudentia - Retail & Wholesale

Recommend Products Based on Purchase History

Retailers face pitiless competition, and even the smallest management gap can cause growth disruption. Many retailers and wholesalers face this problem from time to time when they need help comprehending their customers’ behavior which eventually leads to massive failure. With dynamic analysis solutions, we give your valuable insight into the industry, reputation management, demand forecasting, customer segmentation, supply chain tracking, and much more.

Some of the essential outcomes of data analytics can be mentioned below:

  • Seamless Customer Experience
  • Enhanced Customer Service 
  • Forecasting Trends and Strategic Decisions
  • Supply Chain Movement 
  • Better Procurement Decisions 

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Challenges Faced By The Industry​

Capturing customer attention and impression is essential to reduce customer acquisition costs. This can be controlled by improved marketing analytics and insights.

Improved recommender systems can help understand customer actions. Such systems need data points to be accurate and diverse.

Goals and deadlines are critical in retail and sales businesses. Proper technical tools can help user experience and smooth operations.

Supply and demand of goods are never balanced. Accurate forecasts and predictions can help stabilise markets and improve user satisfaction.

Latest Trends In The Industry

The more time consumers spend on social media, the more critical it is for retailers to adopt a social commerce strategy. The customer's purchase journey is short and attractive.

Since the start of the global pandemic, retailers have been looking for new ways to replace in-store shopping with immersive online experiences. Kickstart the rise of AR: with 3D visualizations, product demos, and virtual try-on, consumers can try items without leaving home.

With the DTC channel, companies can sell their products or services directly to consumers, eliminating the need for intermediaries such as third-party distributors. As consumers increasingly shift to digital, DTC channels are just as valuable to big global brands as to smaller players.

Buying via Voice Shop is the fastest way to shop. If the voice assistant already has the customer's information, the customer needs to enter the command, confirm it, and the voice assistant takes care of the rest.

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